Who I Am

Multimedia Marketing

20180513_121354.jpg

Writer/Journalist. When a English teacher pulled me aside in high school and told me I should be a writer, that sparked something in me. By the time I graduated from high school and enrolled at Southern Oregon University, I wanted to be a journalist. Specifically, I wanted to be a sports writer. When I graduated from SOU in 1998, my first job was as a sports editor at a small newspaper in Crescent City, California. I loved it. Each day brought new adventure and different ways to be creative. I moved to San Angelo, Texas and finally back to Medford, Oregon, where I worked for my hometown paper for five years. I was a writer and a page designer. Recently, I have dug up research work I did in college that I am compiling for a book, the history of football at Southern Oregon University. Since 1997, I have been researching the history of the football program that dates back to the 1890s. I have interviewed more than 100 former players and coaches and spent hours looking through microfilm in the library. SOU will celebrate its 100th anniversary of football in 2027. My book “Rising SONS” will/should be published before then.

Designer. Realizing quickly that I was actually a better designer than I was a writer, I became the main desk person for the sports department. I designed the sports pages in San Angelo and Medford. Five nights a week, I made sure the sports section looked great and was error free. My sections won accolades and honors, but the main goal was to make sure the local stories popped off the page. When the writers appreciated how I packaged their story, I did my job. When I transitioned to multimedia in 2005, I designed websites, magazine ads, sell sheets and catalogs as part of the marketing department. 

Creator. Part of my job in marketing has been a creator. Realizing not everyone will appreciate what you produce in the end, the goal was to generate buzz. Creating infographics that educates in great detail the form and function of something, is a huge part of my profession. Reaching target markets through integrated marketing communications by creating videos and photo displays are also part of my repertoire. What I am most proud of was the creation of a quoting configurator for the company I was previously employed. Before the configurator, quotes were taken by phone and written down and sent through a paper trail that could take up to two weeks. Yes, two weeks for a quote. The configurator could produce a part number and a price in mere minutes. 

In the fall of 2019, I went back to school (SOU) and I am taking courses for an MBA with emphasis on marketing.

Blog / News

MBA

Jan 22, 2020, 9:05 PM

In 2019, I took a leap and jumped into the MBA program at SOU.

Running adventures

Jan 22, 2020, 9:05 PM

How can a former football player who nearly weighed 300 pounds 10 years ago be a marathon runner?…

Here I am

Jan 22, 2020, 9:05 PM

Like millions affected by COVID-19, I am looking for my next career.

What I Do

  

Featured Work

Marketing

I am currently taking courses for an MBA (emphasis on marketing). I have worked in the marketing…

Newspaper

I spent eight years in the industry as both a writer/reporter and page designer. My sports sections…

Web

Building a website takes more than just knowing code. You have to understand the business model as…

Industries

 

Office/Home Address:

747 S. Haskell St
Central Point, OR 97502

Tel No: 541.973.9969